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Description
Affinity Answers merges extensive behavioral insights with the largest social dataset globally to validate online activities including browsing, e-commerce, searches, and mobile intent, leading to the creation of custom audiences that surpass purchase-based segments by an impressive average of 55%. Users can specify their target criteria, including desired audiences, timelines, geographic locations, channels, and budget, and will receive tailored audience definitions that come with targeting filters, estimated reach, and unique intent scores within just 1 to 2 business days; after approval, these audiences can be activated on demand-side platforms such as DV360 and The Trade Desk within a span of 7 to 10 days. This system is capable of generating an infinite variety of persona-level segments, including competitive conquest groups (for instance, customers of competitors to USAA), psychographic cohorts (like followers of prominent influencers), groups showing purchase intent (such as enthusiasts of bacon), and audiences focused on topical news (such as readers of political news), all accessible through either an API or a user-friendly web interface. The versatility of Affinity Answers empowers marketers to create highly specialized segments tailored to their specific needs.
Description
A staggering 98% of traffic to websites remains anonymous. Lift AI utilizes advanced algorithms to assess the purchasing intent of these visitors in real-time, enabling you to interact with and convert them in chat before they exit the site. This cutting-edge AI model accurately evaluates each visitor’s potential to make a purchase, even when their identities are completely unknown. By highlighting web users with a strong intent to buy, Lift AI empowers your sales team to focus on these high-value leads through live chat, while those with lower intent are managed by chatbots. Integrating Lift AI's buyer intent assessments with your existing analytical tools can significantly enhance their performance. For instance, a visitor identified as having high purchase intent who also fits your ideal customer profile can be prioritized for immediate engagement or follow-up actions. Consequently, users of Lift AI typically observe a remarkable ninefold increase in conversions from chat interactions to sales opportunities. This innovative approach not only optimizes engagement but also maximizes the chances of closing deals effectively.
API Access
Has API
API Access
Has API
Integrations
Adobe Analytics
Demandbase
Facebook
Freshdesk
Google Analytics
HubSpot CRM
HubSpot Customer Platform
Instagram
LiveChat
LivePerson
Integrations
Adobe Analytics
Demandbase
Facebook
Freshdesk
Google Analytics
HubSpot CRM
HubSpot Customer Platform
Instagram
LiveChat
LivePerson
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Affinity Answers
Country
United States
Website
www.affinityanswers.com/data/
Vendor Details
Company Name
Lift AI
Country
United States
Website
www.lift-ai.com
Product Features
Buyer Intent
B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring
Product Features
Buyer Intent
B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring