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Description
Astra by Redbox Mobile specializes in app marketing services, with its flagship product Astra offering fully automated management of Apple Search Ads campaigns powered by AI and machine learning. Astra removes the need for manual rules and constant monitoring by automatically optimizing keyword discovery, bids, and budget allocation based on real-time data. The platform includes sophisticated features such as Astra Experiments for A/B testing different product pages and ads, scheduled campaign modifications, and multi-placement creative strategies. It integrates with major mobile measurement partners to provide detailed keyword event tracking, ROAS insights, and share-of-voice analysis. Users benefit from Astra’s dynamic budget pacing, which adjusts spend throughout the day to maximize efficiency and campaign impact. The collaborative data visualization dashboard allows marketing teams to quickly analyze and compare performance across regions and ad formats. Recognized by the Effective Mobile Marketing Awards in 2023, Astra has proven to increase time-efficiency by approximately 30% for its users while improving campaign results. Redbox Mobile also offers tailored consultations and demos to help advertisers seamlessly transition to their platform.
Description
Astra, developed by Sellrbox, is an innovative platform that leverages AI to automate and enhance Amazon PPC advertising, allowing sellers to effortlessly create, oversee, and fine-tune their ad campaigns with minimal hands-on involvement, thereby enabling them to concentrate on strategic planning rather than routine tasks. Utilizing advanced machine learning techniques, Astra identifies keywords, formulates campaign frameworks, and updates bids daily based on performance metrics and historical insights, which allows Sponsored Product, Sponsored Brand, and Sponsored Display advertisements to evolve automatically and increase return on ad spend progressively. The platform's AI capabilities enable the creation of new campaigns driven by historical account data without requiring users to input any keywords, while it persistently adjusts targeting and bidding strategies in response to shifts in the marketplace and safeguards brand visibility against competitors. Users benefit from user-friendly dashboards that highlight performance metrics and valuable insights, enhancing their overall advertising experience. Additionally, Astra accommodates various global marketplaces, facilitating the scalability of PPC management to cater to diverse regional needs. This comprehensive approach not only simplifies advertising efforts but also empowers sellers to achieve significant growth in their online presence.
API Access
Has API
API Access
Has API
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Redbox Mobile
Founded
2013
Country
United Kingdom
Website
redboxmobile.com/platform/
Vendor Details
Company Name
Sellrbox
Founded
2021
Country
United States
Website
astra.sellrbox.com
Product Features
Product Features
Amazon Seller Tools
A/B Testing
Alerts / Notifications
Analytics / Reporting
Campaign Management
Competitor Analysis
Content Management / Optimization
Conversion / ROI Tracking
Customer Data Management
Email Marketing
Feedback Management
Inventory Management
Keyword Tracking / Research
Order Management
PPC Ads Management
Price Optimization
Rank Optimization
Refund Management
Review Management
Sales Tracking / Analysis
Shipping Management
Trend Analysis
