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Description
The sophisticated AI-driven marketing platform specializes in the behavioral analysis of in-store shoppers, predicting their next actions and enhancing their overall shopping experience. Our solution empowers retail locations to enhance their operational effectiveness while establishing a distinctive, ongoing revenue stream through the monetization of their data resources. With Footprints, you can seamlessly integrate offline and online experiences, positioning your brand as a Retail Media leader in three months or less. You will gain insights into your customers' current and future needs and expectations, allowing you to begin targeting those who will visit your retail space tomorrow. This innovation facilitates the development of a comprehensive new value chain for your retail ecosystem. Major global retailers are evolving into media titans, with projections indicating that one-quarter of all digital advertising spending will be allocated to Retail Media by 2026. Now is the time to enable your retail operations to harness the potential of AI and seize this opportunity for growth. Don’t miss out on the chance to transform your retail strategy and stay ahead of the competition.
Description
Facilitating partnerships between retailers and brands to enhance customer value is essential in today's market. Through solutions that encompass omnichannel personalization, retail media, and data monetization, companies in the grocery, drug, and specialty sectors can thrive alongside their brand partners. The platform offers self-service customer analytics and targeted outreach, utilizing the power of automated data science. With AI-driven marketing interactions, businesses can engage with customers on a one-to-one basis across various channels effectively. Additionally, the platform provides seamless brand collaboration opportunities, allowing for monetization of data and media assets. By harnessing AI, NIQ Activate's retail media solution empowers retailers to improve their profit margins by streamlining the setup of their retail media network, featuring comprehensive data management, automated activation, and robust measurement & attribution capabilities. Furthermore, NIQ Activate equips retailers and brands to identify potential risks and seize opportunities for their promotional offers and advertisements proactively. By leveraging NIQ Activate's advanced predictive audience-building features, businesses can craft hyper-targeted advertisements that align closely with customer preferences while fulfilling brand objectives, ensuring a more effective marketing approach. This strategic integration ultimately leads to a more dynamic retail environment where collaboration flourishes.
API Access
Has API
API Access
Has API
Integrations
Microsoft 365
Nielsen Marketing Cloud
QuickBooks Online
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Fullscreen Digital
Country
Romania
Website
www.fullscreendigital.com
Vendor Details
Company Name
NIQ Activate
Founded
2014
Country
United States
Website
niqactivate.com
Product Features
Local Marketing
Advertising Management
CRM
Email Marketing
Feedback Management
Live Chat
NAP Management (Name/Address/Phone)
Online Listings Management
PR Management
Reporting / Analytics
Review Management
SEO Management
Social Media Management
Store Locator
Website Management
Retail Management
CRM
Commission Management
Email Marketing
Employee Management
Loyalty Program
Mail Order
Merchandise Management
Multi-Location
Order Management
Purchase Order Management
Reporting/Analytics
Returns Management
eCommerce
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling