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Description
Littledata pioneered server-side tracking for Shopify, helping direct-to-consumer (DTC) brands connect accurate first-party data to the tools they already use. With ready-made integrations for Google Analytics 4 (GA4), Google Ads, Meta Ads (Facebook & Instagram), TikTok, Pinterest, and Klaviyo, Littledata ensures your marketing performance data is complete, consistent, and reliable.
The platform closes the gap between Shopify and external tools by tracking 100% of orders, checkout steps, refunds, and recurring subscription revenue. This eliminates the common mismatches between GA4 and Shopify, giving teams confidence that revenue and attribution reports truly reflect customer behavior.
For marketing teams, Littledata delivers measurable improvements:
• Klaviyo – identify opted-in customers across sessions to trigger more effective abandoned cart, browse, and checkout flows, increasing revenue without sending more emails.
• Google Ads – upgrade tracking with Enhanced Conversions for better customer matching, lower CAC, and stronger campaign performance.
• Meta Ads – boost Event Match Quality Scores through Conversions API integration, helping ads reach the right audience with more accuracy.
Built for data experts but easy enough for marketers, Littledata provides an out-of-the-box solution that can be set up in minutes. Whether you’re a Shopify Plus brand scaling internationally or a growth-focused DTC store, Littledata makes it simple to unify your customer journey data, improve attribution, and run higher-performing campaigns with confidence.
Description
Our retention strategies are designed to enhance audience expansion, recover lost revenues from abandonment, and reactivate disengaged customers across various platforms.
Consider the scenario where Jane Doe subscribes to your mailing list using her work laptop, yet later that evening, she browses your website on her mobile device, adds items to her cart, but ultimately decides not to complete her purchase. In this case, you can't initiate an abandoned cart recovery flow because Jane's mobile access is not identifiable to you. Such instances of unidentified abandoners could account for as much as ten times the potential revenue that has now slipped through the cracks.
With Retention.com’s Reclaim solution, you can tap into our top-tier Identity Resolution technology, which can boost your SMS and Email revenue from Browse, Product, and Cart Abandonment flows by as much as 10 times. The onboarding process is straightforward and quick, allowing you to implement the system within hours rather than stretching it over months. Furthermore, there are no unnecessary managed services, just the essential technology that empowers you to effectively scale your abandonment flows, ensuring a reliable and effortless return on investment. By employing this innovative approach, you can significantly enhance your overall customer engagement and retention efforts.
API Access
Has API
API Access
Has API
Integrations
Google Tag Manager
Klaviyo
Shopify
Shopify Plus
Blueshift
Customer.io
Drip
Facebook Ads
GetResponse
Iterable
Integrations
Google Tag Manager
Klaviyo
Shopify
Shopify Plus
Blueshift
Customer.io
Drip
Facebook Ads
GetResponse
Iterable
Pricing Details
Free
Free Trial
Free Version
Pricing Details
$99 per month
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Littledata
Founded
2014
Country
United Kingdom
Website
www.littledata.io
Vendor Details
Company Name
Retention.com
Founded
2018
Country
United States
Website
retention.com
Product Features
Web Analytics
Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking
Product Features
Personalization
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization
Retargeting
A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting